slide one
> will promote a website with cradle to grave info
> chose printer to make simple ad
>y? wastes electricity and paper, printing pages off internet.
> aiming at young adults 16-25
>have the least knowledge of energy efficiency.
Slide two
> animation will feature on web pages/TV/public screens
> Dad interacting with illustrations around him
> why we chose to include a father figure
slide three
> character influences
> wanted a character people can relate to
slide four
> why etch-a-sketch?
> non electronic computer, supports our idea of cutting back on electricity
> relatable product, everyone has used one at one point in their life
slide five and onwards
>further ideas
>website
>poster ideas
>adverts
>communicates the fact that the general public don't realise how much energy they waste
Wednesday, January 24, 2007
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