Is it really going to be a possibility for TV? No channel will wish to show a man telling the audience to turn off. Unless we are going to use television as a means of promoting the character, and teasing the audience before his full intentions are released through other media? TV could be used to present the character's life, using comedy sketches.
http://www.youtube.com/watch?v=kdLiWzLNQC4
As for the internet, banners will probably work better than pop ups in the initial stages of the scheme. Once the character becomes recognised and loved (maybe!!...like the monkey), only then will the public by willing to look at any pop ups with interest. What do you all think about using electrical sites as hosts? What are the possible downfalls to this?
The stickers, sent out as a pack through the post. It will be so easy for them to be thrown away, included with the other junk mail. I think that this idea, if we go with it, is going to be our hardest challenge. The packaging will be crucial, and inside, simple content will be necessary so it can be a 5 minute info intake, any more and people will lose interest very quickly and form a negative decision on our campaign.
How are we actually going to show what is happening to the enviroment as a result of these appliances?
i'll have a think Ash and post later!
Has anyone come up with any sketches yet? If so scan and post them. I'll put mine on when i'm in from work.
Get thinking who could play our character...in an ideal world. And WATCH THIS
http://www.youtube.com/watch?v=vIVV1ZPRoio
KERRIE
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